iPhone Duo Is Available Today: Price, Stores and Limited Supply

Apple's first foldable phone, the iPhone Duo, is available in stores and online today, Friday, Oct 23, 2026, and Apple says the supply for walk in buyers is limited. Preorders opened on Oct 16, 2026, and several outlets reported that they sold out within minutes. Apple told USA TODAY that its stores will receive a limited supply of iPhone Duos for walk in customers on Friday, and that it expects the devices to sell out quickly.

For anyone who did not preorder, the honest summary is this: some stores have stock today, no store has much of it, and the online wait is now measured in months.

Where you can still buy one today

Preorder deliveries are arriving at customers' doors today, starting in Australia and New Zealand and rolling through Asia, the Middle East, Europe and then North America. Apple Stores have limited stock for walk in customers in the United States, the United Kingdom, Canada, Australia, Mexico and several European countries. In France, China, Hong Kong, India, Japan, Malaysia, South Korea, Taiwan, Thailand and the United Arab Emirates, walk in purchases are not possible, and customers need a pickup reservation.

In the United States, Apple is limiting purchases to two per customer. Apple's US online store advised customers earlier this week to check back on Saturday, Oct 24, for pickup reservations, a sign that stock may be topped up quickly. New online orders placed during the preorder rush saw shipping estimates pushed back to January 25 within the first 30 minutes, and Apple called the customer response nothing short of extraordinary.

The first store to sell the phone on Friday was in Sydney, where a queue formed outside before the 8 a.m. opening. In Shanghai, buyers lined up from 6 a.m. outside the Apple store in Jing'an.

Price and what you get

The iPhone Duo starts at 1,999 dollars for 256 gigabytes of storage. The 512 gigabyte model costs 2,199 dollars, the 1 terabyte model costs 2,599 dollars, and the 2 terabyte model costs 3,199 dollars. It comes in Star White and Night Sky.

The phone opens like a book to a 7.6 inch foldable Super Retina display, about 50 percent larger than the display on the iPhone 18 Pro Max, and it can run two apps side by side. It has a 48 megapixel Fusion main camera, dual FaceTime capture, the return of Touch ID in the side button, support for Apple Pencil (USB C), and the A20 Pro chip running iOS 27 with Apple Intelligence.

Why this launch matters for Apple

The Duo is an early test for Apple's new chief executive, John Ternus, the former hardware chief who unveiled the phone barely a week after taking charge in September. Samsung and Huawei have sold foldable phones for years, and the Duo's reception will show whether Apple can reshape a small premium category the way the original iPhone reshaped smartphones. IDC expects the Duo to become the foldables market leader in 2027, according to reporting on the launch.